CoinGecko Brand Guidelines
  • Introduction
    • 📗Overview
    • 💚Purpose
  • Visual Identity
    • 🦎Logo
      • Logotype
      • Symbol
      • Combination Mark
    • 🏳️‍🌈Color
      • Core Brand Colors
      • Secondary Colors
      • Accent Colors
      • Semantic Colors
      • Neutrals
      • Tints & shades
    • 🔤Typography
      • Primary Typeface
      • Monospace Typeface
      • Hierarchy
      • Typesetting CoinGecko
      • Substitute Typefaces
      • Do-Nots
    • 🖌️Style
      • Layout Grids
      • Corner Radii
      • Effects
      • Spacing Units
    • 💃Motion
    • ➡️Iconography
      • System Icons
      • Product Icons
  • Verbal Identity
    • 📖Brand Narrative
      • Vision & Mission
      • Brand Pillars
      • Personality
      • Audiences
      • Sample Messaging
    • 🧑‍🎤Voice
    • 🎵Tone
    • 🔣Style
      • Numerals
      • Capitalization
      • Punctuation
      • Formatting
      • Emoji
      • Currency
      • Spelling
  • Touchpoints
    • 📱Digital & Social Media
      • App Icon
      • Avatars
  • Resources
    • ⚒️Brand Kit
    • ✍️Attribution Guide
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  • Hello Geckos !
  • Contents
  • Visual Identity
  • Verbal Identity
  • Touchpoints
  • Resources
  1. Introduction

Overview

NextPurpose

Last updated 1 month ago

Hello Geckos !

Greetings and welcome to CoinGecko's brand guidelines! Our brand is ever-evolving, and so are we. Therefore, we've devised these guidelines to harmonize all of CoinGecko's communications, encompassing all our endeavours. If you can't locate what you require, please reach out to us.

Contents

Visual Identity

Verbal Identity

Touchpoints

Resources

📗
📱Digital & Social Media
⚒️Brand Kit
✍️Attribution Guide
🖐️
💚Purpose
📖Brand Narrative
🧑‍🎤Voice
🎵Tone
🔣Style
Cover

Logo

Cover

Color

Cover

Typography